Several months ago someone I respected said to me “Which butt cheek are you building your business with?” When I heard the question I wasn’t sure what she was saying, but as it sunk in I felt the insult. She was implying that if I wasn’t sitting on my ass doing nothing I would be in a different place in my business. The truth is I wasn’t sitting around doing nothing. I was angry about that comment for a long time because it was based on an assumption. I was told that she said that kind of thing as a way of motivating people.
I am not motivated by negative comments!
If you are creating a business from the masculine model there is always a flurry of activity around setting goals, and taking action. In the masculine business model it takes 100 no’s to get to a yes. That concept always disturbed me. Why not just set the focus on the yes and not waste all of that time getting ‘nos’? I don’t believe you have to be turned down 100 times to find one person who says yes. I believe in the law of attraction and what you focus on you create. I sure don’t want to focus on getting no’s because that is definitely what I will get!
So the feminine plants seeds and lays eggs and allows those creative sparks to go through the process of growing and blossoming. Have you ever seen a hen sitting on her nest? It looks like she is doing nothing doesn’t it? Well, if she wasn’t sitting on those eggs keeping them warm they would not hatch. They would lay in the nest and die. It is the same with business. During the action phase we are planting seeds. Once the seeds are planted they need to be incubated and nourished. The work of incubation is as important as the work of action.